For the past nine months the question of who would succeed Phoebe Philo at Chloé has kept the fashion industry abuzz. The time for speculation is at an end, if the rumour that Paolo Melin Anderson is take the design helm at the French fashion house is true. According to WWD, the Swedish Anderson – who is a senior designer at Marni – will join Chloé later in the year. A spokeswoman for Chloé declined to comment on “rumours”. The house is expected to make an announcement after its Paris show.

Although Philo resigned in January of this year, Chloé has continued to thrive. Sales grew almost 90 percent in the months from April to August with Philo’s design team in place to develop the business. Under Philo’s creative leadership Chloé more than doubled sales. Recently, parent company Compagnie Financiere Richemont cautioned that growth would slow due to tough comparables and predicted that the pace of growth for the full year 2006 would slacken. Anderson is expected to be a successful choice, with retailers and buyers likely to be pleased with his appointment. Marni, with its playful designs and feminine look, is a favourite among the fashion set, which stands Anderson in good stead.

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